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Acquisition
In March 2007, Generic Health entered into an agreement to acquire (and took effective control of) Australian Pharmaceutical company Bellwether Pharma Limited. The acquisition of Bellwether provides a strong National Sales Team, comprising a solid and well respected National Sales Manager in the industry, plus twelve motivated Sales Representatives. Through the acquisition, Generic Health not only acquired an extensive range of products, but also the invaluable distribution network, brand and history.
Generic Health will takeover all facets of the company and will continue to supply the Bellwether products. Bellwether will take on the new name ‘Generic Health’s Bellwether'.
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